Whether it’s customers coming in to haggle over the price or corporate checking in to see how your team compares, in the auto biz it’s all about the numbers. Volume, margin, financing, and more: you have to track all the stats in order to keep your dealership on track. Yet even…
Read MoreYou don’t need us to tell you that virtually everyone starts the car buying process online, and many of them all but end it there, too. Even two years ago, a Google-conducted study found that 95% of car buyers began their search online, and 49.8% of people who submitted a…
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