Our Blog

Monthly: April 2016

Mobile Dealership Sites, Mobile Video, Mobile…Email? Part 2

Posted byCollin Davison25 04 2016. 0 Comments

In Part 1 of this article, we shared research that shows 61% of active auto buyers are most likely to view your dealership’s emails on a mobile device. Like visiting your website, conducting their car-buying searches, and of course engaging with your video content, pretty much everything anyone can do online today is done mostly on mobile.

That means you need to tailor your dealership’s communications and content for mobile displays, including crafting your emails so they get opened, get read, and get you one step closer to closing a sale.

Here’s how.
Shorter Subject Lines with Irresistible Offers
Making sure your emails are… Read More

In Part 1 of this article, we shared research that shows 61% of active auto buyers are most likely to view your dealership’s emails on a mobile device. Like visiting your website, conducting their car-buying searches, and of course engaging with your video content, pretty much everything anyone can do…

Read More

Mobile Dealership Sites, Mobile Video, Mobile…Email? Part 1

Posted byCollin Davison18 04 2016. 0 Comments

Here at Dealer Video Showroom, we spend a lot of our time talking about the mobile web and especially mobile video. We’re in the business of helping dealerships use great video content to attract, engage, and convert twenty-first century car buyers, after all, and mobile video viewing is growing by leaps and bounds.

We’re also in the business of helping dealerships make the most of all their online marketing efforts (and their offline interactions, too), so when we get news we feel is worth sharing we get it out to you ASAP—even if it’s about something as low-tech and as far… Read More

Here at Dealer Video Showroom, we spend a lot of our time talking about the mobile web and especially mobile video. We’re in the business of helping dealerships use great video content to attract, engage, and convert twenty-first century car buyers, after all, and mobile video viewing is growing by…

Read More

Does Your Dealership Need a New Email Marketing Strategy? Try Video!

Posted byCollin Davison11 04 2016. 0 Comments

Email marketing is all the rage these days, and with good reason: it’s a tried-and-true method of reaching out and staying in touch, and it’s as effective today as it ever was. In fact, due to everyone’s constant accessibility via email in the smartphone era, and thanks to the communication method’s multimedia potential, email is a more powerful marketing tool than ever before.

Video is also growing in marketing prowess, with a growing majority of consumers preferring video content to text and images—and, it hardly needs to be said, to audio-only content; we’ve been past the heyday of radio advertising for… Read More

Email marketing is all the rage these days, and with good reason: it’s a tried-and-true method of reaching out and staying in touch, and it’s as effective today as it ever was. In fact, due to everyone’s constant accessibility via email in the smartphone era, and thanks to the communication…

Read More

3 Video Marketing Stats Your Dealership Can Make Use of TODAY

Posted byCollin Davison06 04 2016. 0 Comments

There’s no shortage of marketing advice for car dealerships out there, and we try to do our share. More importantly, we try to make sure all of the information and insights we provide our actionable—data, tips, and strategies that today’s dealerships can actually implement to start seeing better results.

This post is no exception. Below are three data-backed facts about video marketing that your dealership can start putting into action as soon as you’re done reading.

So what are you waiting for!?! Scroll down and start selling!
Video is the Most Shareable Content Around
When it comes to social media sharing, video doesn’t just… Read More

There’s no shortage of marketing advice for car dealerships out there, and we try to do our share. More importantly, we try to make sure all of the information and insights we provide our actionable—data, tips, and strategies that today’s dealerships can actually implement to start seeing better results. This post…

Read More